USPS
Ground Advantage
2 to 5 days$11.40
all-in · no surprises
Etsy sellers · pay per label, not per month
Discounted rates, no shipping suite.
Shipping labels for Etsy sellers
Discounted rates, no shipping suite.
GoatLabels helps Etsy makers print shipping labels quickly — AI fills addresses, compare USPS UPS FedEx DHL, pay per label from a wallet (card or crypto), Free for 50 shipments a month and one flat Pro plan past that.
One-off boxes, rated side by side
USPS, UPS and FedEx priced side by side on the box in front of you, DHL on international lanes. All-in numbers, and you buy the one you like.
all-in per quoteLive quotesOne all-in price each.
Odd parcelsCheapest carrier per box.
Duties prepaidWhere the service supports DDP.
Pay per label, not per seat
Fund one wallet with card, Apple Pay, Google Pay, ACH, or crypto, then spend it label by label. No card needed to sign up.
No minimumPrint one label or none.
Card or cryptoOne prepaid balance.
Accepted voids creditedBack to balance.
Why are most shipping tools priced wrong for Etsy volume?
Nine orders in February and a hundred in the fortnight before Christmas is an ordinary Etsy year, and a flat monthly fee bills the same in both. In the slow month that fee is the most expensive line you have, and it arrives again the month after. The margin cannot absorb it either: you priced a handmade item once, and the buyer sees that number until you change the listing. GoatLabels Free has no monthly fee: a nine-order month costs you nine labels. Free carries 50 shipments a month with connected shops, the assistant, and the API all included; past that, Pro is one flat monthly plan with unlimited shipments and cheaper label pricing.
Which carrier should ship each Etsy parcel?
A pair of earrings in a padded mailer and a well-packed fourteen-inch planter are priced by two different rules — one comes off the scale, the other off the dimensions once the box passes a carrier's threshold — and no single carrier wins both. A shop that buys every label from the same service pays for that on the awkward half of its catalogue, quietly, on every order. Here each domestic parcel is quoted against USPS, UPS and FedEx, with DHL on international lanes, as one all-in number apiece, so the carrier is chosen per box instead of once per account. Vintage and supply sellers feel it hardest, because almost nothing they ship twice is the same shape.
One Etsy sale, end to end
Every Etsy order, the same three steps.
A connected Etsy shop drops sold orders into To Ship on its own; a made-to-order convo gets pasted instead. Either way Billy reads the buyer, the address, and the personalisation, the carriers price the box you actually packed, and the label comes out of one prepaid wallet, with tracking pushed back to the Etsy order the moment it prints.
1
The order as the shop hands it over
Synced, pasted, or screenshotted
etsy buyer · convo
loved the last one! can you do two in walnut and ship both to Austin before the 14th? 🤞
Shopify
Synced order — same queue
TikTok Shop
Synced order — same wallet
Etsy order + personalisation
- Buyer
- Off the synced order
- Personalisation
- In the convo, not the order
- Parcel
- Weighed and measured
- Tracking
- Pushed back on print
Paste the Etsy convo or drop a screenshot
Connected Etsy orders sync on their own. The made-to-order thread that carries the real detail gets pasted.
2
Billy AI
Billy AIReading the convo, pricing the real box.
- Pulls the buyer, the ship-to, and the personalisation out of a pasted convo
- Validates the address before anything leaves the wallet
- Quotes USPS, UPS and FedEx on the parcel you packed (DHL on international lanes), not a listing profile
- Included on every plan, so a nine-order month costs nothing extra to draft
Address checked. Quotes ready.
3
One label out
Cheapest carrier for that box
Paid from the prepaid wallet
Card, Apple Pay, Google Pay, ACH, or crypto
all-in
Label purchased
The carrier that won this parcel
all-in
Print from your phone's share sheet or a thermal printer over Wi-Fi. Tracking goes back to the Etsy order on its own, and an accepted void credits to the balance for the reprint.
Etsy plus everywhere else you sell
Etsy orders land in one To Ship queue.
Connect your Etsy shop and orders sync into To Ship, and tracking pushes back to the order when you print. Selling on Shopify, Amazon, eBay, TikTok Shop, or any of the other 12 connected stores as well? They land in the same queue, so one packing session covers every channel instead of one per tab.
Shopify
Etsy
WooCommerce
TikTok Shop
Amazon
eBay
Squarespace
Wix
WalmartShopify PlusSoon
Square
BigCommerce
Magento
ZapierSoon
NetSuiteSoon
EcwidSoon
Temu
SheinSoon
ChannelAdvisorSoon
SkuVaultSoon
Zoho InventorySoon
PatreonEverything a small shop needs. Nothing a warehouse would want.Everything a small shop needs to ship.
Everything a small shop needs to ship.
Nothing a warehouse would want.
Etsy sellers pack at a kitchen table, not a packing bench. These are the things that survive that reality — no seat fees, no shipping suite bolted onto each channel.
Pay per label,
not per month
No monthly fee on Free, so a week spent making instead of shipping bills you nothing. Free covers 50 shipments a month; past that, Pro is one flat monthly plan with unlimited shipments and cheaper label pricing.
Wallet balance
$1,247.36USD
AI
Billy reads the
custom-order message
Made-to-order sales come with a thread attached. Paste the message or a screenshot and the built-in assistant drafts the label — buyer, address, parcel, rate — for you to review before buying.
BillyLIVE
Where's the package to Maya?
It's in transit via UPS. Expected Friday, Aug 7.
1Z8923A6B05G4123456
In transit
Austin, TX → Dallas, TX
Ask Billy anything...
One all-in price
at quote time
The number on the quote is the number that leaves your balance — the figure you need before you decide what to charge for shipping on the listing. Nothing appears afterwards at checkout.
Shipment summary
UPS Ground$12.49
Insurance$0.75
Fuel surcharge$0.32
Total$13.56
Odd-shaped parcels rated,
DDP where offered
USPS, UPS and FedEx rated side by side, with DHL joining on international lanes. Vintage and supply sellers ship boxes no rate table was designed around, so the cheapest carrier is worth checking per shipment. Etsy buyers are everywhere: ship internationally with duties and taxes paid inside the quote where the service supports DDP, so your customer is not met with a bill on delivery and a review about it afterwards.
Compare rates
UPS$12.48FedEx$13.22DHL$14.10USPS$11.79Duties inside the quote where DDP applies
Every shop in one queue,
plus a public API
Thirteen store connectors, Etsy, Shopify, Amazon, eBay, TikTok Shop and more, sync into the same To Ship list, and tracking pushes back to each order when the label prints. One queue, one wallet, one print run, or REST endpoints, signed webhooks, and idempotency keys when you would rather script it.
POST /v1/shipments
{
"to": { "name": "Maya" },
"from": { "name": "Alex" },
"service": "ups_ground",
"label_format": "pdf"
}
Webhook delivered
Etsy order · label ready
CL-1038 · Brooklyn, NY
Built for the kitchen-table shop
Your Etsy shipping desk, one thumb.
Most label tools assume a warehouse workstation. Etsy makers pack between the day job, the school run, and the next craft fair, so the queue, the quotes, and the buy button all fit on the same phone you answer buyer messages on. There is no desktop leg of the trip.
Scan a custom-order message — Billy pulls the buyer, the address, and the personalisation the order form missed.
All-in prices side by side on the phone, before the tape goes on the box.
One-tap print to your share sheet or a thermal printer over Wi-Fi — no hunting for the PDF.
An in-app alert the first time Etsy orders sync each day, waiting in the app on your phone.
Wallet balance, tracking pushback, and voids on the go — nothing waits for a laptop.
Billy, for hands covered in glue
Ask about the order while the piece is drying.
Making and shipping happen at the same table, and one of them leaves your hands full. Ask out loud: Billy looks up the synced Etsy order, your past buyers, and your saved box sizes, quotes USPS, UPS and FedEx on that parcel (DHL on international lanes), and reads the all-in price back so you never look up from the bench. Included on every plan. This is the real product, not a render.
goatlabels.io/dashboard/shipments · Billy
Listening
"Where's Maya's package?"
Out for delivery
CL-1039 · Austin, TX · by 6 PM
Speaks plain English · remembers buyers and saved boxes · phone at the bench, browser, or Telegram on Pro.
How does an Etsy sale become a label?
Connect the shop once and fund the wallet once; after that an Etsy sale is a queue entry, a rate you picked, and a tap. Sold orders drop into the To Ship queue on their own, with an in-app alert on the first sync of the day, so you can check them from the phone in your apron pocket rather than from a tab you left open. Shopify, Amazon, eBay, Walmart and the rest of the 13 connected stores land in the same list, which means one packing session covers every channel instead of one session per tab. The label goes to your phone's print share sheet or to a thermal printer over Wi-Fi, the exact quoted amount leaves the prepaid wallet, and tracking pushes back to the Etsy order on its own. Void a label and, after the carrier accepts the void, the credit lands back in the balance for the reprint instead of on a card.
Live rates
Know the shipping cost before you list it.
Listings quote shipping up front, so the rate has to hold. The carriers are rated on one parcel, each an all-in price (duties included on DDP services), and the one you pick is the exact amount that leaves your prepaid wallet.
CA → NY2.6 lbs12×8×4 in
Best for a listed rate
UPS
Ground
1 to 5 days$9.85
all-in · no surprises
FedEx
Ground
1 to 5 days$11.20
all-in · no surprises
Duties quoted up front where DDP is offeredAccepted voids credit back to your wallet for the reprintMulti-currency display
Public API v1
For the shop that outgrew tapping every order.
Most Etsy shops never open this section, and that is the point: it is here for free when yours does. The shops that add a Shopify site, a wholesale line, or a studio assistant usually have to change shipping tools to get an API, and that is a migration nobody wants to do twice.
REST and JSON over one Bearer header — no SDK lock-in, OpenAPI 3.1 spec
Signed webhooks instead of polling for tracking events
Real idempotency keys, so a retry never buys a second label
Unlimited calls on every plan, Free included
Read the API docs Get an API key$0 on every plan
curl https://api.goatlabels.io/api/v1/shipments
201 Created · 187msPOST /api/v1/shipments
Authorization: Bearer sk_live_…
Idempotency-Key: ord_8421
{
"to": { "name": "Joyce", "city": "Berlin", "country": "DE" },
"parcel": { "weight": 2.6, "weight_unit": "lb" },
"service": "fedex_intl_priority"
}
Pricing for a shop with a slow season
Pay per label. Never per quiet week.
A shop that ships when a piece is finished should not owe a subscription for the weeks it is still being made. Free covers 50 shipments a month, with connected shops, the API, webhooks and team seats unlimited and the assistant in the web app. Pro ($40 a month, no minimum term) is needed once a busy season pushes you past 50, and you can cancel it when volume drops.
Pro
Most popular$40/ month
Unlimited shipments — for the December that goes sideways
Cheaper rates on every label
Billy AI on Telegram 
— draft a label without leaving the workbench
— draft a label without leaving the workbenchAPI access still free and unlimited
Rate by plan
illustrativeFreePro
one flat plan, unlimited shipments
Free
$0 / forever
Enough for a kitchen-table shop, and nothing owed in a week spent making.
50 shipments a month, no monthly fee
USPS, UPS and FedEx on every domestic parcel; DHL on international lanes
13 store connectors included: Etsy, Shopify, Amazon, eBay, TikTok Shop and more
Billy AI in the web app — paste, screenshot, or speak, unlimited use
Free API access, funded by card, Apple Pay, Google Pay, ACH, or crypto
Billy is not an upsell
The assistant that reads a custom-order message into a draft label runs on Free, unlimited, in the web app on desktop and mobile. Pro adds Billy on Telegram.
Web, every planTelegram, Pro
Telegram, ProAPI free on every plan
GET /api/v1/shipments
200 OK · plan: free
Unlimited calls on Free — still unlimited on Pro.
Send us last month's CSV
Email contact@goatlabels.io and we will return rate-shopped quotes on the same parcels, run through the bulk importer. If your current rates win, keep them.
Pirate ShipShippoShipStationNo contractsNo monthly feeStart in seconds
Label prices are quoted live from USPS, UPS, FedEx, and DHL and shown as one all-in number — the figure you can put on the listing, with nothing added at checkout. Full pricing details
Every kind of Etsy shop
Every kind of Etsy shop, the same flow.
A single commission or a hundred orders after a feature: same queue, same all-in carrier prices, same one-tap mobile flow, same wallet.
Handmade & made-to-order
Ship when the piece is finished
You ship on your schedule, not someone else's, and with no monthly fee on Free (up to 50 shipments a month) a slow week costs you nothing at all. Orders sync into one To Ship queue, each parcel is quoted against the carriers that serve it, and the balance only moves when you print.
4 carriers in one account no monthly fee bulk print
goatlabels.io/dashboard/shipments
Vintage & supply sellers
Odd box sizes, one-of-a-kind items
Large-and-light is where carriers disagree most, because past a threshold the price comes off the dimensions rather than the scale. Quote the carriers on the real box instead of trusting the one that wins your small orders.
Same parcel, different prices
Order #1024 · buy the one that hits the date
Repeat buyers who message you
The orders Etsy never sees
loved the last one! can you ship two to Austin?
Label ready · CL-1024
Etsy plus your own site
Shopify, Woo, and overseas buyers
DDP
duties paid at quote time on DDP services
Etsy shipping label FAQ
- Can I use GoatLabels for my Etsy orders?
- Yes. Connect your Etsy shop and orders sync into your GoatLabels To Ship queue. You buy the label from your prepaid wallet, and tracking pushes back to the order when you print.
- Do I need a monthly subscription to print Etsy labels?
- No monthly fee on Free, which covers 50 shipments a month: you fund a wallet and pay per label. Past 50 a month, Pro is a flat $40 a month with unlimited shipments, cheaper label pricing, and Billy on Telegram.
- Which carriers can I ship Etsy orders with?
- USPS, UPS, FedEx, and DHL. Every quote shows one all-in price — the exact amount that leaves your wallet — so you can take whichever carrier is cheapest for that parcel instead of defaulting to one.
- How do I pay for labels?
- Top up your wallet with a credit or debit card, Apple Pay, Google Pay, ACH bank transfer, or crypto, then buy labels from the balance. No card is required to sign up.
- What if the order details arrive in a message instead of the shop?
- Paste or screenshot the message. Billy, the built-in AI assistant, drafts the label — name, address, package, and rate — and you review and buy. No CSV or connector required.
- Can I print Etsy labels from my phone?
- Yes. GoatLabels is mobile-first. Quote and buy on the phone, then send the label to your phone's print share sheet or to a thermal printer over Wi-Fi.
- What happens if I buy the wrong label?
- Void it. After the carrier accepts the void, the credit posts back to your prepaid wallet as its own ledger entry, so it is spendable on the next label rather than sitting in a card refund queue. A carrier re-weigh lands the same way, as a visible line you can read.
Related reading:AI shipping labels,bulk labels from a CSV,the Shippo alternative for Etsy sellers, andpricing.
Real sellers, real words
What makers say once the monthly fee is gone.
A video took off and I had 80 TikTok Shop orders by morning. I printed every label from my phone on the bus to the post office.
Early customer · TikTok
TikTok Shop seller
TikTok ShopI run my Etsy shop from the kitchen. The AI reads the order, picks the carrier, the label prints. That's the whole workflow now.
Early customer · Etsy
Etsy maker
Etsy makerThe API is what every shipping API pretends to be. Idempotency that actually works.
Sasha R.
Staff engineer, marketplace
Made for makers who would rather be making.
Stop retyping Etsy addresses.
Start shipping.
Connect your Etsy shop, let Billy draft the label while you pack the box, and print it from the phone already in your apron pocket. Tracking goes back to the buyer on its own.
No contract. No card required. No monthly fee on Free, up to 50 shipments a month.