GoatLabels GoatLabels
API power, with a UI your ops team can run.

An EasyPost alternative where the dashboard is first-class


Every API action, in the browser.

GoatLabels pairs its free API with a complete web dashboard — every rate, label, void and refund works in the browser too, so ops staff aren't locked out of an API-first tool.

Four carriers, rate-shopped in the UI

USPS, UPS, FedEx, and DHL side by side in the browser — the same rates the API returns.

UPSFedExDHLUSPS all quoted
Four quotes On screen, not in JSON.
Rate = debit Same number either way.
API parity Nothing is UI-only.

One prepaid wallet, one set of records

Labels bought in the browser and labels bought by your code spend the same balance.

VisaMastercardAmerican ExpressApple PayGoogle PayBitcoinEthereumTether (USDT)
Prepaid Funded once, spent by both.
No platform fee Per shipment, on either path.
Voids credited From the UI or the API.
Side by side

Where a dashboard changes what EasyPost costs your team.

EasyPost is deliberately API-first, and that is a real design choice rather than an oversight. The cost lands on whoever is not an engineer: support, warehouse, and finance staff who need to reprint a label or void a shipment and have to file a ticket to do it.

  GoatLabels EasyPost
Who can create a label Anyone with a login. The dashboard rate-shops, buys, prints, voids, and tracks without a line of code. Whoever can call the API, or whoever has the internal tool an engineer built on top of it.
Voiding a bad label A support agent voids it in the browser and the wallet is credited — no engineering ticket. Typically an API call, so an internal tool has to exist before a non-developer can do it.
Feature parity Rates, labels, voids, refunds, and tracking all work in the UI and via the API, on the same objects. The API is the complete surface; the dashboard covers a narrower slice of it.
Onboarding a new ops hire A login and a walkthrough. Billy AI drafts labels from pasted order text for anything unstructured. Training on whatever internal tooling your team has built, which is your team's to maintain.
Internal tools to build None required to get shipping — build them later if you want a workflow we don't have. An admin UI is usually the first thing a team builds after the integration.
Developer surface REST + JSON, Bearer auth, idempotency keys, signed webhooks, free and unlimited. Mature, well-documented API with a large SDK ecosystem — their core strength.

EasyPost is a trademark of its owner and is not affiliated with GoatLabels. Their plans, fees, and carrier list change — compare against their current pricing page before you decide.

Three reasons ops teams ask to move off EasyPost.

Nobody is blocked on engineering

The most expensive thing about an API-first shipping tool is not its fee — it is the queue of one-line requests from support to backend. Reprint that label. Void this one. Check where order 1847 is. Every one of those is a browser action here, on the same objects your integration created.

You never build the admin UI

Teams on API-first platforms almost always end up building an internal shipping console, then maintaining it forever. That console already exists here, it is not a second-class view of the data, and it does not drift from the API because both read and write the same shipments.

One balance behind both paths

A label bought in the browser and a label bought by a cron job debit the same prepaid wallet, so finance reconciles one balance instead of matching UI activity against API activity. Voids credit that balance from either path.

When EasyPost is the right choice

  • Your shipping is fully automated and no human ever needs to touch an individual label — a dashboard adds nothing.
  • You need a carrier outside USPS, UPS, FedEx, and DHL, where EasyPost's network is genuinely broader.
  • You have already built and staffed an internal shipping console you are happy with.
  • You run on negotiated carrier contracts and need a bring-your-own-account platform.
For teams with humans in the loop

The API keeps its job. The browser stops being second-class.

The integration you would write here is the same one you have: create a shipment, read four rates, buy the one your logic picks, receive signed webhooks for tracking. What changes is what happens on the days the automation is not the answer — a customer changes their address after checkout, a warehouse prints on the wrong stock, a support agent needs to void and rebuy. Those are browser actions on GoatLabels, performed by whoever is closest to the problem, against the exact shipment objects your code created. Everything is funded from one prepaid wallet topped up with card, Apple Pay, Google Pay, ACH, or crypto, so the UI path and the API path never need reconciling against each other.

1
Any order shape in
Store sync, API, DM, or screenshot
maya_boutique

Hey! 2x hoodies (M) 1x tee (L) 😅 Ship to: Maya R. Austin, TX 78701

Shopify
Synced into To Ship
TikTok Shop
Synced into To Ship
DM screenshot
Order
#1847
Customer
Jordan Lee
Items
1x Hoodie (L)
Address
Brooklyn, NY
Drop the screenshot or paste the DM

Connectors, REST API, DMs, and screenshots — one queue, visible to your code and to your ops team.

2 Billy AI

The exceptions your ops team handles by hand.

Billy AI
  • Reads a DM, comment thread, voice note, or screenshot
  • Fills the addresses and the package details
  • Rate-shops USPS, UPS, FedEx, and DHL at the all-in price
  • Hands the drafted label back for you to confirm
Drafted. Checked. Yours to confirm.
3
Clean label out
Bought from the wallet
Paid from your prepaid balance
Card, Apple Pay, Google Pay, ACH, or crypto
$12.47
USPS
Label purchased
USPS Priority Mail — all-in rate
$12.47

Bought in the browser or by your code — same object, same balance, same webhooks.

Where the exceptions come from.

Connectors for the storefronts, a dashboard for the rest.

Shopify, Etsy, WooCommerce, and TikTok Shop sync into To Ship and push tracking back when you print, and your API integration feeds the same queue. The orders that break the automation — the phone order, the corrected address, the replacement shipment — get handled in the same screen instead of becoming a ticket for whoever owns the integration.

Via AI tiles: an order that never became a record still becomes a label.

13 connected today 2 via AI 8 coming soon
Connected today 13 storefronts sync to To Ship
Shopify logo Shopify
Etsy logo Etsy
WooCommerce logo WooCommerce
TikTok Shop logo TikTok Shop
Amazon logo Amazon
eBay logo eBay
Squarespace logo Squarespace
Wix logo Wix
Walmart logo Walmart
Square logo Square
BigCommerce logo BigCommerce
Magento logo Magento
Temu logo Temu
Via AI

DM and screenshot parsing — the AI builds the label.

Coming soon
Shopify Plus logo Shopify Plus Soon
Zapier logo Zapier Soon
NetSuite logo NetSuite Soon
Ecwid logo Ecwid Soon
Shein logo Shein Soon
ChannelAdvisor logo ChannelAdvisor Soon
SkuVault logo SkuVault Soon
Zoho Inventory logo Zoho Inventory Soon
Everything the API does. Visible, clickable, and auditable.

An API-first platform with a real UI.
Not a status page with buttons.

Parity is the claim worth checking on any dashboard: can a person do what the API can do? Here rate shopping, label purchase, voids, refunds to the wallet, tracking, and bulk printing are all browser actions on the same objects, which is what keeps ops off your engineering backlog.

One prepaid wallet,
five ways to fund it

Card, Apple Pay, Google Pay, ACH bank transfer, and crypto all top up the same balance, and both the dashboard and the API spend from it. Void a shipment from either side and the credit lands in the same place, so there is one number for finance to look at.

Wallet balance
$1,247.36 USD
AI

AI drafting for orders
that are not JSON

A DM, a comment thread, a voice note, a screenshot — Billy reads any of them and drafts the whole label inside the dashboard. It is the tool for the order that never entered your system cleanly, and it needs no engineering time to use.

Billy LIVE
Where's the package to Maya?
It's in transit via UPS. Expected Friday, Aug 7.
UPS
1Z8923A6B05G4123456
In transit
Austin, TX → Dallas, TX
Ask Billy anything...

No per-shipment
platform fee

No per-shipment platform fee on either path, so a label a support agent buys costs exactly what a label your code buys costs. Free covers 50 shipments a month with the full API and the full dashboard; Pro is a flat monthly fee for unlimited shipments and cheaper label pricing.

Shipment summary
UPS Ground $12.49
Insurance $0.75
Fuel surcharge $0.32
Total $13.56

USPS, UPS, FedEx, and DHL
in one quote

USPS, UPS, FedEx, and DHL quoted live and shown side by side in the browser, with the all-in price that will leave your balance. Your integration sees exactly the same rates from the rates endpoint, so a human overriding the automated choice is making a comparable decision rather than a blind one.

Compare rates
UPS UPS $12.48
FedEx FedEx $13.22
DHL DHL $14.10
USPS USPS $11.79
Duties & taxes paid

A REST API that costs
nothing per call

REST and JSON, one Bearer header, idempotency keys so a retried request never buys two labels, and signed webhooks for tracking and label events instead of polling. The dashboard is not a wrapper around a different system — it calls the same surface your code does.

POST /v1/shipments
{
"to" : { "name" : "Maya" },
"from" : { "name" : "Alex" },
"service" : "ups_ground" ,
"label_format" : "pdf"
}
Webhook delivered
GoatLabels mobile shipments queue with all-in carrier prices
Billy drafting a label from a pasted DM on mobile

Label ready

CL-1038 · Brooklyn, NY

The console you would otherwise build

Warehouse staff should not need an API key.

On an API-first platform, every non-engineering shipping task waits for tooling. Here the packing bench, the phone in someone's hand, and the support agent's browser are all first-class clients of the same shipments your integration created.

Rate-shop, buy, print, void, and track in the browser — no code path required.
Paste the DM, snap the thread, or drop the screenshot — Billy drafts the label for exceptions.
USPS, UPS, FedEx, and DHL come back as four all-in prices on one screen.
Buy from the prepaid balance and one-tap print to a share sheet or a thermal printer over Wi-Fi.
Every browser action lands on the same shipment object your API reads back.
The layer above the dashboard

Talk to Billy, not to your backend team.

The point of a first-class dashboard is that the person with the problem can solve it. Billy goes one step further: hold the mic, ask where a parcel is or draft a new label by describing it, and it rate-shops four carriers and queues the label against your prepaid balance — then answers questions about it afterwards. This is the real product, not a render.

goatlabels.io/dashboard/shipments — Billy
Billy reading back a parcel's tracking history over the purchased labels list

Listening

"Where's Maya's package?"

Out for delivery

CL-1039 · Austin, TX · by 6 PM

Plain English in — names, addresses, weights, carriers, services · nothing to import and nothing to map · reads the all-in rate back before a cent leaves the wallet · phone, browser, or Telegram.

All-in quotes

The quote on screen is the debit.

Three carriers on the same parcel, each an all-in number that is the exact amount leaving your prepaid balance — identical whether the person choosing is your rate-shopping logic or a warehouse lead clicking the cheapest one that still makes the delivery date.

US → DE 2.6 lbs 12×8×4 in
USPS

USPS

Priority Mail Intl

10–15 days

$18.30

$10.00 of taxes & duties included

all-in · no surprises

Best balance
FedEx

FedEx

Intl Connect Plus

3–5 days

$22.80

$11.00 of taxes & duties included

all-in · no surprises

DHL

DHL

Express Worldwide

1–2 days

$26.20

$12.20 of taxes & duties included

all-in · no surprises

No carrier invoice the day after Void → credit back to the wallet you funded Multi-currency display
Public API v1

A dashboard that never drifts from the API.

REST, JSON, one Bearer header. The UI and the API are two front doors on the same objects, so a shipment created by your integration is fully editable, voidable, and printable in the browser — and a shipment created in the browser shows up in your API reads and fires the same signed webhooks.

Create, rate-shop, and buy — the same three calls you already write
Signed webhooks for tracking and label events instead of polling
Real idempotency keys — a retried request never buys two labels
OpenAPI 3.1 spec, no SDK lock-in, unlimited calls on every plan
Read the API docs Get an API key $0 on every plan
curl https://api.goatlabels.io/api/v1/shipments
POST /api/v1/shipments
Authorization: Bearer sk_live_…
Idempotency-Key: ord_8421

{
  "to": { "name": "Joyce", "city": "Berlin", "country": "DE" },
  "parcel": { "weight": 1.2, "weight_unit": "kg" },
  "service": "fedex_intl_priority"
}
No seat tax on the UI

No plan to clear first.

Free covers 50 shipments a month with the public API, the store connectors, the full dashboard, and Billy all unlimited underneath it — we make a little on each label instead. Pro is a flat monthly fee for unlimited shipments, cheaper label pricing, and Billy on Telegram. The dashboard is not a paid add-on on either plan.

Pro

Most popular
$40 / month
Unlimited shipments — no monthly cap
Cheaper label pricing that scales down as your volume grows
Billy AI on Telegram — draft a label without opening the dashboard
API access still free and unlimited

Volume pricing

illustrative
less volume more volume

more volume → lower per-label rates

Free

$0 / forever

The whole UI and the whole API, before you pay anything.

50 shipments a month, no per-shipment platform fee
The complete dashboard — rate-shop, print, void, refund, track
The full REST API with unlimited calls and signed webhooks
Billy AI in the web app, unlimited — paste, screenshot, or speak
Shopify, Etsy, WooCommerce, and TikTok Shop sync included

Billy is not a paid tier

The assistant that reads a DM, a screenshot, or a voice note into a drafted label runs unlimited in the web app on Free. Pro adds Billy on Telegram.

Web — every plan Telegram — Pro

API free on every plan

GET /api/v1/shipments

200 OK · plan: free

Unlimited calls on Free — still unlimited on Pro.

Bring the invoice you pay today

On Pro we will work with you to beat the label rates you are already getting from

ShippoPirateShipShipStation
No contracts No per-shipment platform fee Start in seconds
USPS UPS FedEx DHL

Label prices are quoted live from USPS, UPS, FedEx, and DHL and shown as one all-in number — the same number that leaves your wallet, whichever path bought the label. EasyPost's plans move, so compare against their current pricing page rather than a figure on ours. Full pricing details

Who needs UI parity most

Not every EasyPost user needs a dashboard.

If a human never touches a shipment, this page is not for you. It is for the teams where support, warehouse, and finance staff currently depend on an engineer to do routine shipping work.

Ops teams behind bursty volume

TikTok Shop & live commerce

Prepaid

During a drop the exceptions arrive faster than tickets get triaged. Anyone on shift can rate-shop, buy, reprint, or void in the browser without waiting for the person who wrote the integration.

4 carriers per quote no per-shipment fee bulk print
goatlabels.io/dashboard/shipments
GoatLabels shipments queue with purchased labels

Small teams sharing one queue

Etsy & independent creators

Store orders, phone orders, and comment-thread orders land in the same To Ship list, so nobody has to know which ones the automation covers before they can help.

One queue, connector or not

Order #1024 · pasted from a comment thread

Support handling address changes

The orders that never became JSON

got the dress! can you ship to Austin?
Label drafted · CL-1024

Devs who want the dashboard too

REST and the UI, one balance

1

wallet behind the API and the dashboard

Real sellers, real words

Teams whose ops staff stopped filing tickets to print a label.

A video took off and I had 80 TikTok Shop orders by morning. I printed every label from my phone on the bus to the post office.
E

Early customer · TikTok

TikTok Shop seller

TikTok Shop
I run my Etsy shop from the kitchen. The AI reads the order, picks the carrier, the label prints. That's the whole workflow now.
E

Early customer · Etsy

Etsy maker

Etsy
The API is what every shipping API pretends to be. Idempotency that actually works.
S

Sasha R.

Staff engineer, marketplace

API user

EasyPost alternative with a dashboard — FAQ

Does the GoatLabels dashboard do everything the API does?
For the shipping surface, yes. Rate shopping across USPS, UPS, FedEx, and DHL, buying a label, printing it, voiding it with the credit returning to your wallet, and tracking are all browser actions, and they operate on the same shipment objects the API creates. That parity is the point of the page: an ops team is not restricted to a read-only view.
Is the dashboard a paid add-on?
No. It is included on every plan, including Free, alongside the unlimited REST API. Free caps shipments at 50 a month; Pro is a flat monthly fee that lifts the cap and lowers label pricing. Neither plan charges for UI access or per user seat for shipping work.
Can a support agent void a label without an engineer?
Yes, and that is the workflow this page exists for. They find the shipment, void it in the browser, and the amount is credited back to the prepaid wallet immediately, ready for the replacement label. No API call, no internal tool, no ticket.
Do dashboard actions show up in the API and webhooks?
Yes. A label bought in the browser is a normal shipment object your integration can read, and it fires the same signed webhooks as one bought by your code. There is no separate UI-only ledger to reconcile.
Why is EasyPost's dashboard thinner?
By design — it is an API-first platform, and the assumption is that you build the interfaces your team needs on top of it. That is a defensible architecture, especially at large engineering teams. The trade-off is that the internal admin console becomes your software to build, staff, and maintain.
Can our developers still use the API normally?
Completely. REST and JSON with one Bearer header, idempotency keys, signed webhooks, an OpenAPI 3.1 spec, and unlimited free calls on every plan. Adding a dashboard does not mean giving up programmatic control — both paths spend the same prepaid balance.
What about orders that never entered our system?
Billy AI, inside the dashboard, drafts a label from pasted order text, an order screenshot, or a spoken address. That covers the phone order and the DM order without anyone writing an import path for a channel that may not survive the quarter.

Still comparing? GoatLabels vs EasyPost covers who owns the carrier account, EasyPost pricing explained walks the fee math, and migrating an integration off EasyPost maps the endpoints one by one.

Give one ops teammate a login before you decide.

Keep the API. Add the interface.
Stop building the admin console.

Fund a wallet with card, Apple Pay, Google Pay, ACH, or crypto, buy one label from the browser and one from the API, and confirm they are the same object, the same rate, and the same balance.

Sign up in seconds. No card required. No per-shipment platform fee.