Does EasyPost have an equivalent?

Not in the same shape. EasyPost's Luma AI products, sold through its sales team, answer questions about your shipping data and choose shipping options automatically; turning a pasted message into a drafted label is not among the features it lists. On EasyPost that part is code you build: your own parsing and an interface for whoever enters orders. That is genuinely more controllable, and it is also engineering time you have to fund and maintain.

Is the AI assistant an extra charge?

No. Billy runs unlimited in the web app on every plan, including Free. Pro adds Billy on Telegram, so you can draft a label without opening the dashboard, but the assistant itself is not a metered add-on and there is no per-draft cost.

Do I still get a real API?

Yes, and it is free and unlimited. REST and JSON with one Bearer header, idempotency keys, signed webhooks, and an OpenAPI 3.1 spec. Everything Billy drafts becomes a normal shipment object your code can read and act on, so the two layers never diverge.

Does Billy buy labels without me?

No. It produces a draft — addresses, parcel, carrier, service, and the all-in rate — and waits for you to confirm. Purchases debit a prepaid wallet, so the balance is also a hard ceiling on what any single session can spend.

Which carriers does it choose between?

USPS, UPS and FedEx on domestic parcels and DHL on international lanes, quoted live as all-in prices. Billy preselects the cheapest option that still fits the shipment, and every other quote stays visible so you can override the choice on the spot.

Can I use Billy and my own integration together?

That is the normal setup. Structured orders flow through the connectors or the API, and the ones that never became structured data get drafted by Billy — both paths create the same shipments, spend the same prepaid balance, and fire the same signed webhooks.

Automation you don't have to write.

An EasyPost alternative where AI handles the busywork

Billy drafts it. You confirm it.

GoatLabels adds Billy AI on every plan: paste order details and get a drafted label with the cheapest carrier quote preselected, with no sales call and no code to write.

Create your account Log in

Four carriers, preselected for you

Billy rate-shops USPS, UPS and FedEx, plus DHL on international lanes, and puts the cheapest workable option in front of you.

DHL: international

Live quotes One all-in price each.

Cheapest first You can still override.

Same via API Dashboard or endpoint.

One prepaid wallet, under the AI and the API

Whatever drafts the label, the same balance buys it — funded by card, Apple Pay, Google Pay, ACH, or crypto.

Prepaid Spent label by label.

Billy included On every plan, unlimited.

Accepted voids credited Back to the balance.

Side by side

An assistant that drafts labels, next to EasyPost's API-first automation.

EasyPost gives engineers excellent primitives, and its Luma AI line works from shipping data rather than from order text. Code is the right trade when you have a team and a spec. It is the wrong one when the automation you need is 'read this order and draft the label', and nobody has a sprint free.

	GoatLabels	EasyPost
Turning order text into a label	Paste it, dictate it, or drop a screenshot — Billy drafts the whole label for you to confirm.	Type it into the Create Label form, or parse it in your own code and call the API.
Choosing a carrier	Billy rate-shops the carriers on the lane and preselects the cheapest workable option; you can override it.	Your own logic over the rates response, or Luma AI's automatic selection, sold through sales.
Who can automate	Anyone who can type or talk. Billy runs in the dashboard on every plan.	Whoever writes the integration, plus CSV batches in the dashboard.
Cost of the AI layer	Included, unlimited, on Free and Pro alike — not a metered add-on.	Luma AI is quoted by sales and works from your shipping data; drafting a label from a pasted message is not on its feature list.
Underlying API	REST + JSON, Bearer auth, idempotency keys, signed webhooks, free and unlimited.	Mature, well-documented API with a large SDK ecosystem — their core strength.
Carrier coverage	USPS, UPS and FedEx rate-shopped on every domestic parcel; DHL on international lanes.	More than 100 carriers, including carriers we do not quote.

EasyPost is a trademark of its owner and is not affiliated with GoatLabels. EasyPost's plans, fees, and AI products are dated and linked in the source block below; they change, so re-check before you decide.

Three reasons teams add an AI layer instead of a sprint.

The parser you never have to write

Order text arrives in whatever shape a human typed it. Writing something to reliably pull a name, a street, a city, a postcode, and a parcel weight out of that is a project with a long tail of edge cases. Billy does it, hands back a draft, and a person confirms — which is the correct amount of trust for this job.

Automation on day one, not next quarter

An API-first platform is only as automated as the code around it. Billy is working the moment you log in, on every plan, so the team gets the benefit before an integration exists — and keeps it for the orders the integration never covers.

It sits on the same API you get free

This is not an AI product bolted to a different system. Billy creates the same shipment objects your integration reads, spends the same prepaid balance, and fires the same signed webhooks. The AI layer and the code layer are two ways into one platform.

When EasyPost is the right choice

Every order already arrives as clean structured data and your selection logic is exactly what you want — an assistant adds nothing.
You need a carrier outside USPS, UPS, FedEx, and DHL, where EasyPost's network is genuinely broader.
Your compliance posture rules out an AI drafting step in the shipping path.
You have engineering capacity and prefer automation you fully specify and own end to end.

What EasyPost's own pages say, checked 2026-10-17

Besides the API, EasyPost offers a no-code Create Label interface in its dashboard, with CSV upload of up to 500 labels at once. (EasyPost Create Label)
EasyPost's Luma AI products, sold through its sales team, answer questions about your shipping data and automatically choose a shipping option. (EasyPost Luma AI Advisor)
The Free Access plan includes up to 3,000 labels a month on EasyPost Wallet carriers, with postage paid separately. (EasyPost Support: Billing and Payments)
Bring Your Own Carrier Accounts (BYOCA) costs $20 a month and includes no free monthly labels. (EasyPost Support: Billing and Payments)
The Enterprise plan is custom pricing based on volume, quoted by sales. (EasyPost pricing)
Each Wallet-carrier label past 3,000 in a month costs $0.08, and every BYOCA label costs $0.08. (EasyPost Support: Billing and Payments)
Rating more than three times as many shipments as you buy labels for costs $0.02 per extra rated shipment. (EasyPost Support: Billing and Payments)
EasyPost lists more than 100 carriers, and its Wallet carriers need no carrier contract of your own. (EasyPost carriers)
A label can be refunded only before the shipment starts moving, USPS refunds must be requested within 30 days, and a successful carrier refund also returns EasyPost's label fee. (EasyPost Support: Refunds)
Refunds on Wallet-carrier labels return to the EasyPost Wallet once the carrier approves them, which EasyPost says takes 2 to 4 weeks. (EasyPost Support: Request a refund for an unused shipping label)

Checked on 2026-10-17 from EasyPost's own pages. Plans, fees and policies change, so confirm on the vendor's current page before you decide. EasyPost is a trademark of its owner and is not affiliated with GoatLabels.

Automation without a sprint

Order in, label out. Nobody writes the middle.

The pipeline is the same one an integration would run (an order arrives, the carriers on its lane are quoted, a label is bought against a prepaid wallet), except the first step accepts input that no API has a field for. Paste the message, drop the screenshot, or say the address out loud, and Billy fills in the addresses and package details, rate-shops USPS, UPS and FedEx (plus DHL on international lanes), and hands back a draft with the cheapest workable option preselected. You confirm, the wallet is debited, and the label prints. Store connectors and the REST API feed the same queue, so the automated path and the assisted path produce identical shipments and identical webhooks — which means adding Billy does not fork your data model.

Any order shape in

Store sync, API, DM, or screenshot

maya_boutique

Hey! 2x hoodies (M) 1x tee (L) 😅 Ship to: Maya R. Austin, TX 78701

Shopify

Synced into To Ship

Etsy

Synced into To Ship

DM screenshot

Order: #1847
Customer: Jordan Lee
Items: 1x Hoodie (L)
Address: Brooklyn, NY

Drop the screenshot or paste the DM

Connectors, REST API, DMs, and screenshots — one queue, and Billy reads all of them.

Billy AI

The parsing an API leaves you to code.

Reads a DM, comment thread, voice note, or screenshot
Fills the addresses and the package details
Rate-shops USPS, UPS and FedEx at the all-in price, DHL on international lanes
Hands the drafted label back for you to confirm

Drafted. Checked. Yours to confirm.

Clean label out

Bought from the wallet

Paid from your prepaid balance

Card, Apple Pay, Google Pay, ACH, or crypto

$12.47

Label purchased

USPS Priority Mail — all-in rate

$12.47

Billy is included on every plan. Signed webhooks push tracking back to the store and to your stack.

The orders your integration will never see.

Connectors for the storefronts, AI for everything else.

Shopify, Etsy, WooCommerce, eBay and Wix sync into To Ship and push tracking back when you print, and your API integration feeds the same queue. Everything outside those channels, the DM, the phone order, the screenshot a wholesale buyer sent, becomes a drafted label through Billy instead of becoming a connector nobody has time to build.

Shopify

Etsy

WooCommerce

eBay

Wix

Connect a store Or use the API

An AI layer on top. The same free API underneath.

Automation without writing the automation.
On the API you already wanted.

The honest framing is that Billy does not replace an integration — it covers the work before and around one. Structured orders still flow through connectors and REST calls; unstructured ones get drafted instead of retyped, and both end up as the same shipment against the same prepaid balance.

One prepaid wallet,
five ways to fund it

Card, Apple Pay, Google Pay, ACH bank transfer, and crypto all top up the same balance, and Billy's drafts buy from it exactly as your API calls do. Nothing about the assistant creates a second billing path, and accepted voids credit the same wallet.

Wallet balance

$1,247.36 USD

AI drafting for orders
that are not JSON

A DM, a comment thread, a voice note, a screenshot: Billy reads any of them and drafts the whole label, with the cheapest carrier quote preselected. It runs unlimited in the web app on every plan, including Free, and Pro adds it on Telegram.

Billy LIVE

Where's the package to Maya?

It's in transit via UPS. Expected Friday, Aug 7.

1Z8923A6B05G4123456

In transit

Austin, TX → Dallas, TX

Ask Billy anything...

No per-shipment
platform fee

The assistant is not a metered add-on and neither is the API — there is no per-shipment platform fee on any plan. Free covers 50 shipments a month with Billy and the full REST API unlimited underneath it; Pro is a flat monthly fee for unlimited shipments and Billy on Telegram.

Shipment summary

UPS Ground $12.49

Insurance $0.75

Fuel surcharge $0.32

Total $13.56

USPS, UPS, FedEx, and DHL
in one account

USPS, UPS and FedEx quoted live as all-in prices, DHL on international lanes, with the cheapest workable option preselected on every draft and every option still visible so a person can override it. The number shown is the exact amount that leaves your balance.

Compare rates

UPS $12.48

FedEx $13.22

DHL $14.10

USPS $11.79

Duties inside the quote where DDP applies

A REST API that costs
nothing per call

REST and JSON, one Bearer header, idempotency keys so a retried request never buys two labels, and signed webhooks for tracking and label events instead of polling. Everything Billy drafts is a normal shipment object your code can read, void, or act on.

POST /v1/shipments

{

"to": { "name": "Maya" },

"from": { "name": "Alex" },

"service": "ups_ground",

"label_format": "pdf"

}

Webhook delivered

GoatLabels mobile shipments queue with all-in carrier prices

Billy drafting a label from a pasted DM on mobile

Label ready

CL-1038 · Brooklyn, NY

The busywork nobody budgeted for

Retyping an address is not an integration.

When an order arrives as a message, someone becomes the parser — reading a DM on a phone and retyping it into a form on a laptop they are not sitting at. Billy takes the message itself, on the device already in their hand, and gives back a label to confirm.

Paste the DM, snap the thread, or drop the screenshot — Billy pulls the name, the address, and the parcel out of it.

No import mapping and no CSV step: the message is the order record.

USPS, UPS and FedEx come back as all-in prices with the cheapest workable one preselected, DHL on international lanes.

Buy from the prepaid balance and one-tap print to a share sheet or a thermal printer over Wi-Fi.

Hold the mic at the packing table and say the address — Billy drafts it and reads the rate back.

The interface an API doesn't have

Talk to Billy, not to a parsing script.

Speaking is the fastest input at a packing bench and the one no shipping API accepts. Hold the mic, say who the parcel is going to, and Billy looks up the buyer, rate-shops the carriers on the lane, and queues the label against your prepaid balance, then answers questions about it afterwards. This is the real product, not a render.

Billy reading back a parcel's tracking history over the purchased labels list

Listening

"Where's Maya's package?"

Out for delivery

CL-1039 · Austin, TX · by 6 PM

Plain English in — names, addresses, weights, carriers, services · nothing to import and nothing to map · reads the all-in rate back before a cent leaves the wallet · phone, browser, or Telegram on Pro.

All-in quotes

The preselected quote is the debit.

Three carriers on the same parcel, each an all-in number that is the exact amount leaving your prepaid balance. Billy picks the cheapest one that still works and shows you the rest, so an assisted choice is an informed one rather than a black box.

CA → NY 2.6 lbs 12×8×4 in

USPS

Ground Advantage

2 to 5 days

$11.40

all-in · no surprises

Cheapest

UPS

Ground

1 to 5 days

$9.85

all-in · no surprises

FedEx

Ground

1 to 5 days

$11.20

all-in · no surprises

No carrier invoice the day after Accepted void → credit back to the wallet you funded Multi-currency display

Public API v1

AI on top of a real REST API.

REST, JSON, one Bearer header. The assistant is a layer, not a substitute — every label Billy drafts is a normal shipment object with idempotency, signed webhooks, and an OpenAPI 3.1 spec behind it, so your engineers keep the control they would have had anyway.

Create, rate-shop, and buy — the same three calls you already write

Signed webhooks for tracking and label events instead of polling

Real idempotency keys — a retried request never buys two labels

OpenAPI 3.1 spec, no SDK lock-in, unlimited calls on every plan

Read the API docs Get an API key $0 on every plan

curl https://api.goatlabels.io/api/v1/shipments

201 Created · 187ms

request response

POST /api/v1/shipments
Authorization: Bearer sk_live_…
Idempotency-Key: ord_8421

{
  "to": { "name": "Joyce", "city": "Berlin", "country": "DE" },
  "parcel": { "weight": 2.6, "weight_unit": "lb" },
  "service": "fedex_intl_priority"
}

← 201 Created // buy it with POST /api/v1/shipments/{id}/purchase
{
  "id": "shp_44819",
  "status": "draft",
  "amount": { "subtotal": 72.25, "duty_and_tax": 14.20, "total": 86.45 }
}

Billy is not a paid tier

No plan to clear first.

Free covers 50 shipments a month with the public API, the store connectors, and Billy all unlimited underneath it — the quoted label price is what you pay from a prepaid wallet. Pro is a flat monthly fee for unlimited shipments and Billy on Telegram. The assistant is not metered per draft on either plan.

Pro

Free

$0 / forever

The assistant and the API, both unlimited, before you pay anything.

50 shipments a month, no per-shipment platform fee

Billy AI in the web app, unlimited — paste, screenshot, or speak

USPS, UPS and FedEx on every domestic parcel; DHL on international lanes

The full REST API with unlimited calls and signed webhooks

Store connectors included: Shopify, Etsy, WooCommerce, eBay and Wix

Start free

Billy is not a paid tier

The assistant that reads a DM, a screenshot, or a voice note into a drafted label runs unlimited in the web app on Free. Pro adds Billy on Telegram.

Web, every plan

Telegram, Pro

API free on every plan

GET /api/v1/shipments

200 OK · plan: free

Unlimited calls on Free — still unlimited on Pro.

Bring the invoice you pay today

High-volume shippers can ask about custom pricing, which we review account by account. Compare it against what you pay on

ShippoPirate ShipShipStation

No contracts No per-shipment platform fee Free to sign up

Label prices are quoted live from USPS, UPS and FedEx on domestic parcels and DHL on international lanes, shown as one all-in number, the same number that leaves your wallet, whether Billy drafted the label or your code did. EasyPost's plans and fees are in the dated source block on this page, linked to EasyPost's own pages. Full pricing details

Who gets the most from an assistant

Not every EasyPost user needs an AI layer.

If every order is already clean structured data, code is the better automation. These are the teams whose orders are not, and who do not have an engineer free to make them so.

Drop-driven sellers under time pressure

TikTok Shop & live commerce

Prepaid

During a launch the bottleneck is data entry, not carriers. Drafting from pasted order text with the cheapest carrier quote preselected takes the slowest step out of the night.

carriers side by side no per-shipment fee bulk print

GoatLabels shipments queue with purchased labels

Shops selling on and off platform

Etsy & independent creators

Connected stores flow through connectors; the market stall order and the wholesale email get drafted by Billy into the same queue, without a channel-specific import path.

One queue, connector or not

Order #1024 · pasted from a comment thread

Sellers living in the DMs

The orders that never became JSON

got the dress! can you ship to Austin?

Label drafted · CL-1024

Devs who want both layers

REST and the UI, one balance

wallet behind the API and the dashboard

Real sellers, real words

Sellers who stopped being the parser between a DM and a label.

A video took off and I had 80 TikTok Shop orders by morning. I printed every label from my phone on the bus to the post office.

Early customer · TikTok

TikTok Shop seller

TikTok Shop

I run my Etsy shop from the kitchen. The AI reads the order, picks the carrier, the label prints. That's the whole workflow now.

Early customer · Etsy

Etsy maker

Etsy

The API is what every shipping API pretends to be. Idempotency that actually works.

Sasha R.

Staff engineer, marketplace

API user

EasyPost alternative with an AI assistant — FAQ

What does Billy AI actually do?: It turns unstructured order information into a drafted label. Paste the order text, drop a screenshot, or speak the address, and Billy fills in the addresses and package details, rate-shops USPS, UPS and FedEx (plus DHL on international lanes), and preselects the cheapest workable option. You confirm before anything is bought — the assistant drafts, it does not spend on its own.
Does EasyPost have an equivalent?: Not in the same shape. EasyPost's Luma AI products, sold through its sales team, answer questions about your shipping data and choose shipping options automatically; turning a pasted message into a drafted label is not among the features it lists. On EasyPost that part is code you build: your own parsing and an interface for whoever enters orders. That is genuinely more controllable, and it is also engineering time you have to fund and maintain.
Is the AI assistant an extra charge?: No. Billy runs unlimited in the web app on every plan, including Free. Pro adds Billy on Telegram, so you can draft a label without opening the dashboard, but the assistant itself is not a metered add-on and there is no per-draft cost.
Do I still get a real API?: Yes, and it is free and unlimited. REST and JSON with one Bearer header, idempotency keys, signed webhooks, and an OpenAPI 3.1 spec. Everything Billy drafts becomes a normal shipment object your code can read and act on, so the two layers never diverge.
Does Billy buy labels without me?: No. It produces a draft — addresses, parcel, carrier, service, and the all-in rate — and waits for you to confirm. Purchases debit a prepaid wallet, so the balance is also a hard ceiling on what any single session can spend.
Which carriers does it choose between?: USPS, UPS and FedEx on domestic parcels and DHL on international lanes, quoted live as all-in prices. Billy preselects the cheapest option that still fits the shipment, and every other quote stays visible so you can override the choice on the spot.
Can I use Billy and my own integration together?: That is the normal setup. Structured orders flow through the connectors or the API, and the ones that never became structured data get drafted by Billy — both paths create the same shipments, spend the same prepaid balance, and fire the same signed webhooks.

Still comparing? GoatLabels vs EasyPost covers who owns the carrier account, EasyPost pricing explained walks the fee math, and migrating an integration off EasyPost maps the endpoints one by one.

Paste one real order before you decide.

Keep the API. Skip the parser.
Let Billy draft the label.

Fund a wallet with card, Apple Pay, Google Pay, ACH, or crypto, paste in the next order that arrives as a message, and compare the drafted label and its all-in rate against what you were about to build.

Create your account Talk to us

No card required. No contract. No per-shipment platform fee.

An EasyPost alternative where AI handles the busywork

Four carriers, preselected for you

One prepaid wallet, under the AI and the API

An assistant that drafts labels, next to EasyPost's API-first automation.

Three reasons teams add an AI layer instead of a sprint.

The parser you never have to write

Automation on day one, not next quarter

It sits on the same API you get free

When EasyPost is the right choice

What EasyPost's own pages say, checked 2026-10-17

Order in, label out. Nobody writes the middle.

The parsing an API leaves you to code.

Connectors for the storefronts, AI for everything else.

Automation without writing the automation. On the API you already wanted.

One prepaid wallet, five ways to fund it

AI drafting for orders that are not JSON

No per-shipment platform fee

USPS, UPS, FedEx, and DHL in one account

A REST API that costs nothing per call

Retyping an address is not an integration.

Talk to Billy, not to a parsing script.

The preselected quote is the debit.

USPS

UPS

FedEx

AI on top of a real REST API.

No plan to clear first.

Pro

Free

Billy is not a paid tier

API free on every plan

Bring the invoice you pay today

Not every EasyPost user needs an AI layer.

Drop-driven sellers under time pressure

Shops selling on and off platform

Sellers living in the DMs

Devs who want both layers

Sellers who stopped being the parser between a DM and a label.

EasyPost alternative with an AI assistant — FAQ

Keep the API. Skip the parser. Let Billy draft the label.

Automation without writing the automation.
On the API you already wanted.

One prepaid wallet,
five ways to fund it

AI drafting for orders
that are not JSON

No per-shipment
platform fee

USPS, UPS, FedEx, and DHL
in one account

A REST API that costs
nothing per call

Keep the API. Skip the parser.
Let Billy draft the label.