USPS
Priority Mail Intl
10–15 days$7.40
$1.90 of taxes & duties included
all-in · no plan fee underneath
A tier prices your peak into every month.
Nothing metered but the postage itself.
A ShippingEasy alternative without plan tiers
Nothing metered but the postage itself.
ShippingEasy prices by throughput: your monthly shipment count decides the tier, and the tier decides the bill even in a slow month. GoatLabels inverts it — no tier and no count, a prepaid wallet that only moves when a label is bought, each label rate-shopped across USPS, UPS, FedEx, and DHL.
Shipment counts decide tiers, tiers decide bills
ShippingEasy meters throughput. Here the only thing that moves money is a label being bought — quoted across USPS, UPS, FedEx, and DHL first.
no tier No plan to size Volume is not a decision.
No allowance Nothing to cross in a rush.
Four carriers Rate-shopped per parcel.
A slow month costs exactly nothing
Card, Apple Pay, Google Pay, ACH, or crypto fund one prepaid wallet. It only moves when a label does.
Prepaid wallet Debited per label.
No renewal date Nothing bills on the calendar.
Voids credited Back to the balance.
How ShippingEasy's shipment-count tiers work
ShippingEasy prices access by throughput. Each plan tier carries a monthly shipment allowance, and your recent volume decides which tier you are on — ship more and you climb, and the climb is stickier than the descent, because nobody downgrades a plan in the week they are busy shipping. The subtle cost is not the fee itself; it is that a tier prices your best month into all of them. An allowance sized for your November bills through February, and an allowance sized for February gets crossed in November. Either way you are paying for the distance between your peak and your average, and for a small seller that distance is usually the largest number in the comparison.
The mechanic is worth naming precisely because it is not unique to ShippingEasy — it is the family pricing model, and the same anatomy on the flagship is taken apart line by line on ShipStation pricing explained. What is specific to this page is the question of whether ShippingEasy is the right member of that family to be on at all, which is where the map comes in.
The Auctane family map: who absorbed whom, and what still takes signups
ShippingEasy does not stand alone. It is one brand inside Auctane, the portfolio that also holds ShipStation, Stamps.com, Endicia, ShipEngine, and several international shipping brands — one company behind what looks like a market of competitors. Consolidation of that kind has a predictable direction: investment concentrates on a flagship, sibling products shift into maintenance, and migrations flow inward. A seller choosing a tool today is really choosing a position inside that map, and the map is the thing no individual brand's site will draw for you.
| Brand | What it was | Where it sits in the family now | New signups |
|---|---|---|---|
| ShipStation | The multi-carrier ops suite that became the family's flagship. | The brand Auctane actively grows — migrations from sibling products tend to point here. | Taking new signups. |
| ShippingEasy | A small-seller shipping tool with an email-marketing suite bolted on. | Maintained inside the family; priced by monthly shipment count into plan tiers. | Check its own site — availability to new customers has narrowed over time. |
| Stamps.com | Desktop postage printing with a monthly subscription. | Still marketed on the subscription model it invented. | Taking new signups. |
| Endicia | Developer-leaning USPS postage, meter-style balance. | Existing accounts maintained; new-customer intake effectively closed. | Effectively closed to new signups. |
Family map — verified against each brand's own site on 2026-08-15. Consolidation is ongoing and Auctane rearranges the portfolio without announcing it to comparison pages, so treat every current-status cell above as dated: the brand's own signup page is the only authority on whether it still takes new customers, and its own pricing page is the only authority on tiers. STALE-RISK moderate; re-checked every 6 months by the named review owner recorded with this page.
The practical reading of the map is this: if you are considering ShippingEasy today, you are buying a maintained product inside a family whose energy is visibly elsewhere, and the migration path the family itself would offer you points at ShipStation — a bigger suite with the same tiered pricing model underneath. If the tier model is what you were trying to leave, moving brands inside the family does not leave it.
A slow month under a tier vs under a wallet
Put the two models side by side on the month every subscription quietly depends on: the slow one. Under a shipment-count tier, January bills like November. The plan does not know you shipped almost nothing — it knows the tier you were on when the rush ended, and it charges the calendar, not the activity. A wallet inverts every part of that. The balance sits untouched, no renewal date arrives, and the month costs precisely the postage of whatever you actually sent — which might be zero. A prepaid wallet is a pricing model with no opinion about your volume, and for sellers whose year breathes, that absence of opinion is the entire saving.
The other half of the comparison is what happens on the label itself. Here every parcel is quoted across USPS, UPS, FedEx, and DHL and the winning all-in number is the exact amount that leaves the wallet — and if a label is voided, the credit lands back in that same balance, spendable immediately, as covered on voiding a shipping label. Orders arrive by Shopify, Etsy, WooCommerce, or TikTok Shop sync, by CSV, or as a pasted message Billy drafts from; none of it is gated behind a tier, because there are no tiers to gate it behind. What a month costs is listed in full on the pricing page, and the list is short.
Where ShippingEasy's marketing suite still earns it
The honest case for staying is not the shipping — it is everything ShippingEasy bundled around the shipping. Its customer-marketing side, the email campaigns and review requests wired directly to shipment events, is a genuine product that GoatLabels simply does not have. A seller whose repeat-purchase engine runs on those automations is not overpaying for shipping software; they are paying for marketing software that happens to print labels, and the tier fee can be a fair price for that bundle. If that is you, the honest move is to price the bundle against standalone email tools rather than against a label wallet.
The sellers this page is actually for are the ones who opened ShippingEasy for the labels and never touched the campaigns — who are paying a throughput tier for a rate sheet and a print button. For that job, the comparison is one real parcel: quote it here across four carriers, look at the all-in number, and let the label — not the plan — be the thing that gets compared. The same argument at the small-seller scale is worked through on the ShipStation small-business alternative, and it lands the same way for its smaller sibling.
A month with no plan in it
An order arrives. Nothing bills but the label.
Under a shipment-count model the first thing an order does is spend part of this month's allowance. Here that step does not exist, so the loop is shorter than it looks: the order lands however it arrived, the address is validated before money moves, four carriers quote the parcel, and the winning all-in number leaves a prepaid balance. Nothing is counted on the way through, nothing renews afterwards, and a month you did not ship in never reaches a billing stage at all.
1
The order, however it reached you
Synced, imported, or pasted — none of it metered
order_4417
An Etsy sale, two DM orders, and a CSV from last weekend's market stall. Three intakes, one queue, no allowance spent by any of them.
Connected stores
Orders sync in on their own
A backlog as CSV
Imported and validated row by row
What a tier would have counted
- Shipments this month
- not a number that bills you
- Allowance remaining
- there is no allowance
- Renewal date
- no plan, so no renewal
- Amount owed
- the postage you actually bought
Sync a store, drop a CSV, or paste the order
A throughput tier turns your volume into a decision you have to make in advance and revisit every time the season moves. Take the tier away and the decision goes with it — which intake you use becomes a convenience question rather than a pricing one.
2 Billy AI, on every plan
Drafted from whatever the order actually was.
- Reads a pasted message, a screenshot, or a spoken address into a draft
- Pulls out the buyer, the ship-to, and the parcel before you touch a keyboard
- Validates the address while a fix is still free — a bad one is the priciest line in shipping
- Never a plan feature: drafting is not metered, because nothing here is metered but postage
Validated. Quoted four ways. Nothing counted.
3
One label out, one line on the ledger
The cheapest carrier that still hits the date
Debited from the prepaid wallet
Card, Apple Pay, Google Pay, ACH, or crypto
$12.47
Bought at exactly the quoted price
Void it and the credit returns to the balance
$12.47
At month end the total is the sum of the labels. There is no second number underneath it to reconcile, and no tier quietly pricing your busiest month into your quietest one.
Connectors are not a plan feature
No tier decides which stores you may connect.
Shopify, Etsy, WooCommerce, TikTok Shop, Amazon, eBay, Walmart, Square, BigCommerce, Magento and the rest of the connector list drop orders into one To Ship queue and push tracking back when you print — on Free exactly as on Pro. A platform that reserves channels for higher tiers is charging you for the shape of your business. This one charges for postage.
Via AItiles: the channels with no order feed behind them at all — paste the DM or the screenshot and Billy drafts the label from it.
Show 15 more Show 15 more integrations Show less
Squarespace 
Wix 
Walmart 
Shopify Plus Soon
Square 
BigCommerce 
Magento 
Zapier Soon
NetSuite Soon
Ecwid Soon
Temu 
Shein Soon
ChannelAdvisor Soon
SkuVault Soon
Zoho Inventory Soon What replaces the tier Everything a metered plan gated,
Everything a metered plan gated,
running on postage alone.
No allowance to size, no overage to fear, no renewal date to remember. The label is the whole bill, and these four pieces are what stand behind it.
A wallet that ignores
the calendar
Card, Apple Pay, Google Pay, ACH, and crypto top up one prepaid balance that only moves when a label is bought. A rush month spends faster and a quiet month spends nothing — no tier climbed in November keeps billing you in February.
Wallet balance
$1,247.36 USD
AI
The orders a plan
never counted anyway
A DM, a comment thread, a screenshot, a voice note — Billy drafts the whole label from any of them, address validated before money moves. No shipment allowance is spent on the drafting, because nothing here is metered but postage.
Billy
LIVE
Where's the package to Maya?
It's in transit via UPS. Expected Friday, Aug 7.
1Z8923A6B05G4123456
In transit
Austin, TX → Dallas, TX
Ask Billy anything...
No tier to outgrow,
no overage to cross
Free covers 50 shipments a month; Pro is an optional flat plan that lowers label pricing at volume. Crossing 50 is a conversation about cheaper labels, not a penalty rate — the inverse of an allowance with a fee behind it.
Shipment summary
UPS Ground $12.49
Insurance $0.75
Fuel surcharge $0.32
Total $13.56
Four carriers competing
on every parcel
USPS, UPS, FedEx, and DHL come back as four live all-in numbers on the same parcel, and the one you pick is the exact amount that leaves the balance. Commercial USPS rates are the floor of this comparison, not the headline — the product is the competition.
Compare rates
UPS $12.48 FedEx $13.22 DHL $14.10 USPS $11.79
Duties & taxes paid
Sync, CSV, and API
on every plan
Shopify, Etsy, WooCommerce, and TikTok Shop sync into one To Ship queue with tracking pushed back at print. A backlog arrives as CSV; automation runs over a REST API with unlimited calls and signed webhooks — none of it tier-gated.
POST /v1/shipments
{
"to": { "name": "Maya" },
"from": { "name": "Alex" },
"service": "ups_ground",
"label_format": "pdf"
}
Webhook delivered
Bought from the balance
No allowance checked · no renewal date
No seat to buy for the person at the packing table
The whole account, on the packing table.
Metered platforms tend to have opinions about where you work as well as how much you ship — a desktop edition, a seat to add, a mobile view that can look but not buy. There is no edition here and no seat: the queue, the four quotes, the wallet, and the print button are the same product on the phone in your apron pocket as on the laptop upstairs.
Sync, CSV, DM, or screenshot — every intake reaches the same queue from the phone.
USPS, UPS, FedEx, and DHL come back as four all-in prices on one screen.
Buy straight from the prepaid balance; nothing checks an allowance first.
One-tap print to the share sheet or a thermal printer over Wi-Fi.
Void a label with your hands full and watch the credit land back in the balance.
Included, not unlocked one plan up
The assistant is not the reason to upgrade.
An AI assistant is exactly the kind of feature a tiered platform likes to park one plan above wherever you happen to be. Hold the mic, say where the parcel is going, and Billy quotes USPS, UPS, FedEx, and DHL, reads the all-in prices back out loud, and queues the one you pick — unlimited on Free, with Telegram added on Pro. This is the real product, not a render.
goatlabels.io/dashboard/shipments — Billy
Listening
"What did the last Etsy label cost me?"
Answered from the ledger
One all-in figure · no plan fee underneath it
Speaks plain English · quotes four carriers as one all-in price each · unlimited on Free, on Telegram with Pro.
All-in quotes
The label is the whole bill. Nothing sits under it.
On a metered platform the label price is only half of what shipping costs you; the other half arrives on the renewal date. Here there is no other half. Each carrier comes back as one all-in number locked at quote time, and that exact figure is what leaves the wallet. The sample parcel below is an illustration.
US → DE 2.6 lbs 12×8×4 in
Cheapest all-in
FedEx
Intl Connect Plus
3–5 days$8.90
$2.20 of taxes & duties included
all-in · no plan fee underneath
DHL
Express Worldwide
1–2 days$9.80
$2.50 of taxes & duties included
all-in · no plan fee underneath
No monthly renewal behind the label Void → credit straight back to your wallet Multi-currency display
Public API v1
Automation that does not move you up a plan.
On a tiered platform, API access is usually the thing living one plan above wherever you are, and outgrowing the dashboard becomes a billing event. Here it is simply the same product over HTTP: REST, JSON, one Bearer header, signed webhooks instead of polling, and unlimited calls on Free as well as on Pro.
Unlimited calls on every plan — automating is never the upgrade trigger
Rate-shop four carriers and buy in two calls, against the same prepaid wallet
Signed webhooks for tracking events instead of a polling loop you maintain
Real idempotency keys, so a retried order never buys a second label
Read the API docs Get a free API key $0 on Free and on Pro
curl https://api.goatlabels.io/api/v1/shipments
201 Created · 187ms POST /api/v1/shipments
Authorization: Bearer sk_live_…
Idempotency-Key: ord_8421
{
"to": { "name": "Joyce", "city": "Berlin", "country": "DE" },
"parcel": { "weight": 2.6, "weight_unit": "lb" },
"service": "fedex_intl_priority"
}
The un-tier
Pricing with no shipment count anywhere in it.
ShippingEasy's pricing page asks how much you ship before it tells you what you pay. This one does not ask, because the answer changes nothing: fund a wallet, pay per label, and let volume decide only how cheap the labels get. Free covers 50 shipments a month; Pro is a flat optional plan for unlimited volume and lower label pricing.
Pro
Most popular $40 / month
Unlimited shipments — no monthly cap
Cheaper label pricing that scales down as volume grows
Billy AI on Telegram — draft a label without opening the dashboard
API access still free and unlimited
Volume pricing
illustrative less volume more volume
more volume → lower per-label rates
Free
$0 / forever
No tier sized to your peak — a wallet that charges your actual month.
50 shipments a month, no monthly minimum to print
USPS, UPS, FedEx, and DHL rate-shopped on every parcel
Shopify, Etsy, WooCommerce, and TikTok Shop sync included
Billy AI unlimited in the web app — paste, screenshot, or speak
REST API with unlimited calls; fund by card, Apple Pay, Google Pay, ACH, or crypto
Billy is on every plan
The assistant that drafts a label from a pasted order, a screenshot, or a voice note is not a tier feature. It runs unlimited in the web app on Free; Pro adds Billy on Telegram.
Web — every plan Telegram — Pro
API free on every plan
GET /api/v1/shipments
200 OK · plan: free
Unlimited calls on Free — still unlimited on Pro.
Bring your current invoice
On Pro we will work with you to beat the label rates you are already getting from
ShippingEasyShipStationStamps.com No contracts No monthly minimum to print Start in seconds
Label prices are quoted live from USPS, UPS, FedEx, and DHL and shown as one all-in number — the exact amount that leaves your prepaid wallet. ShippingEasy's tiers and allowances are Auctane's to change; check its own pricing page for the current numbers. Full pricing details
Who a shipment tier costs the most
A plan sized for November bills you all year.
The distance between your busiest month and your average month is where a shipment-count tier earns its margin. These are the four shapes of seller where that distance is widest — and where a wallet with no opinion about volume simply deletes the problem.
Sellers whose year breathes
A loud quarter and three quiet ones
Climbing a tier in the rush is easy and climbing back down is the thing nobody remembers to do. A prepaid balance never has to be resized: the loud quarter spends faster, the quiet ones spend nothing, and neither one requires a decision.
0 allowances to size no renewal date four carriers per parcel
goatlabels.io/dashboard/shipments
Sellers who came for labels and never touched the campaigns
Paying a throughput tier for a print button
ShippingEasy's marketing suite is a real product, and a seller running repeat purchases on it is buying something. A seller who only ever pressed print is paying the same fee for a rate sheet — which is the one comparison this page exists to make.
Price the bundle, not the brand
Campaigns used this month · labels printed this month
Sellers whose orders never had a store behind them
The sales no allowance was designed for
can you post this one to Leeds? paid already
Pasted · drafted by Billy · quoted four ways
Operators moving between brands in one family
A migration that keeps the pricing model
1
prepaid balance, no plan tier underneath it, whichever channel the order came from
Leaving the tier model, answered
- How does ShippingEasy decide which plan I need?
- By throughput: each tier carries a monthly shipment allowance, and the tier that fits your busiest recent month is the one you are steered onto. That is the mechanic to understand before comparing anything else, because it prices your peak into every month — the allowance does not roll over, and a slow month bills the same as a full one. The current tier names and allowances are ShippingEasy's to change, so read them on its own pricing page.
- What happened to ShippingEasy under Auctane?
- It became one brand in a portfolio. Auctane assembled ShipStation, ShippingEasy, Stamps.com, Endicia, and others into one family, and consolidation has a direction: the flagship gets the investment, and sibling products get maintained. What that means for a seller choosing today is covered in the family map on this page, with each current-status claim dated — and the brands' own sites remain the authority on what still takes signups.
- Do both platforms include USPS commercial pricing?
- Discounted commercial USPS rates are table stakes across this entire category — ShippingEasy has them and so does GoatLabels, on every plan including Free. The differences worth comparing are what surrounds the rate: whether a monthly tier stands between you and the label, and whether UPS, FedEx, and DHL are quoted against USPS on each parcel so the rate has to win rather than merely exist.
- What does leaving mid-plan cost?
- That depends on ShippingEasy's current billing terms — subscriptions in this family bill on a monthly cycle, so the practical questions are when your cycle renews and whether any annual commitment applies to your account. Check your billing page there before cancelling anything. Leaving GoatLabels, for comparison, is not a concept: there is no plan, so stopping means not buying the next label.
- Is GoatLabels just another brand that could be absorbed too?
- A fair question to ask of any tool after reading a consolidation map. GoatLabels is independent, and more usefully, the model does not trap you either way: with no subscription, no contract, and labels bought one at a time from a prepaid wallet, the cost of leaving is zero by design. A tool should keep you by winning the next quote, not by holding your plan hostage.
ShippingEasy, ShipStation, Stamps.com, and Endicia are trademarks of their owners and are not affiliated with GoatLabels. Related reading: GoatLabels vs ShipStation, ShipStation pricing explained, and the small-business case against tiers.
Real sellers, real words
Sellers who stopped sizing a plan.
A video took off and I had 80 TikTok Shop orders by morning. I printed every label from my phone on the bus to the post office.
Early customer · TikTok
TikTok Shop seller
I run my Etsy shop from the kitchen. The AI reads the order, picks the carrier, the label prints. That's the whole workflow now.
Early customer · Etsy
Etsy maker
The API is what every shipping API pretends to be. Idempotency that actually works.
Sasha R.
Staff engineer, marketplace
One parcel settles it.
Stop sizing a plan.
Start pricing a parcel.
Fund a wallet with card, Apple Pay, Google Pay, ACH, or crypto, quote your next real parcel across four carriers, and compare the all-in number with what the tier was costing you per label.
Sign up in seconds. No card required. No monthly minimum.